Real Men Talking to Men

Real Men Talking to Men – Photography exhibit featuring Real Rochester Men

The Real Men Talking to Men campaign launch photography exhibit will be held on Friday, February 27 from 7:00pm to 9:00pm at the Rochester Brainery in time to recognize February as National Spay/Neuter Awareness Month.

Verona Street Animal Society is working to highlight spay/neuter as a way to save the lives of companion and homeless cats and dogs who would otherwise be put down or die in the streets. Real Men Talking to Men strives to reach the population about the life saving power of spay/neuter. Real Men of Rochester such as the Red Wings players, Engine 5 Firefighters, and Knighthawk players pose with local cats and dogs to spread awareness that real men do the right thing. They spay and neuter their pets to control overpopulation.

In particular, many men are hesitant to neuter their dogs whether they feel it is not macho or they don’t want to alter the masculinity of their dog. The reality is, the manly thing to do is to neuter and save the lives of millions of dogs.

An estimated 6 to 8 million homeless animals end up in shelters each year. Less than half are adopted and the rest are euthanized. Spay/neuter is the only surefire way to control overpopulation. Additionally, neutering has other benefits. It can extend the life of your pet, reduce urine-marking, and may curb aggression, runaway incidents, and excessive barking.

The Real Men Talking to Men campaign kicks off with the photography exhibit at the Rochester Brainery located at Goodman St N, Rochester, NY on the evening of Friday, February 27 from 7:00pm to 9:00pm. Over twenty photographs featuring Real Men of Rochester with local cats and dogs will be on display. Following the exhibit, posters featuring the photos will be used in marketing and advertising campaigns around the City to raise awareness of the importance of spay/neuter. The Verona Street Animal Society is dedicated to raising awareness and providing the resources necessary to enable Rochester Animal Services to more effectively serve the public need for animal care and control, pet sterilization, and animal adoption services.

In cooperation with the City of Rochester, the Verona Street Animal Society supports the mission of Rochester Animal Services. For more information about the Verona Street Animal Society visit our website at and “Like us” on Facebook at Follow us on Twitter at Rochester Animal Services is the City of Rochester’s animal care and control agency located in Rochester at 184 Verona Street just north of Kodak, Care Stream and Frontier Field. For more information on adoptions, spay and neuter, volunteering, or donating to Animal Services, contact the Center at (585) 428-7274,, or visit us online at

More Information about Rochester Animal Services (RAS):
● RAS provided shelter for 1,941 cats and 2,447 dogs during 2014.
● RAS operates the animal shelter where stray and surrendered pets are temporarily housed.
● The animal shelter serves as a pet lost-and-found resource, pet adoption center, and low-cost spay neuter clinic.
● The shelter is open to the public Monday-Saturday, 11 a.m. to 4:30 p.m. (Wednesday until 7:30 p.m.), and is closed
Sundays and select holidays.

News Media:
For more information regarding Verona Street Animal Society contact or (585) 237-8366
For more information regarding Rochester Animal Services, contact Chris Fitzgerald, Director of Animal Services, at 428-7274,